MUGUR VALENTIN GEANA
Assistant Professor
Stauffer-Flint Hall 312
785-864-7692 (office)
geanam@ku.edu
J-School profile

Community of Science: http://myprofile.cos.com/mugur65

Expertise

Dr. Geana practiced as a family physician for seven years and has six years of experience in health communication with an emphasis on design and implementation of strategic communication plans for the medical/pharmaceutical market. He also has experience as editor in chief of Medical Update, a peer-reviewed medical journal and as publisher of Oxigen, a patient information magazine and Medical Horizons, a newspaper for Romanian healthcare professionals. His main health communication interests focus on diffusion of knowledge about medical innovations for professionals and the general public and mass communication about cancer prevention, screening, treatment, and prognosis. Geana is interested in psychophysiology and the use of physiological measures to evaluate the link between emotional cues and attention and recall of health-related media messages.

Keywords

Neuropsychology, emotions, mass communication, content analysis, interpersonal communication, mass media, cancer or carciogenesis, public health, family medicine

Education

Ph.D. (2006). University of Missouri-Columbia: Journalism, Strategic Communication.

M.D. (1990). Institute of Medicine and Pharmacy, Bucharest: General Medicine.

Funding

Geana, M.V. $7,600 grant from the University of Kansas, NFGRP. Principal Investigator for “Identification of Key Communication Channels/Messages for the Efficient Delivery of Health-Related Information to the Baby-Boomers Generation.” 4/29/2007 – 4/1/2008.

Geana, M.V. $1,000 grant form University of Missouri - Columbia – eResearch Fellowship. Principal Investigator for “I’ve killed you today; I’ll kill you again tomorrow: psycho-psychological research of online vs. console gaming,” 8/20/2005 – 12/21/2005.

Geana, M.V. $700 grant, University of Missouri-Columbia Maxine Gregory chair endowment research support. PI for “Innovation acceptance – design and implementation of an online experimental study,” 1/20/2006 – 5/1/2006.

Geana, M.V. $2,750 grant, University of Missouri-Columbia Department of Surgery. PI for “Colon cancer screening – community knowledge and information,” 1/20/2006 – 5/1/2006.

Selected Publications

Saskia R.J. Thiadens, Geana, M. V., & Armer, J. M. (2007). “Four-Year Internet Patient Survey Provides Evidence for the Benefits of Self-Care Programs in Secondary Lymphedema.” Progress in Lymphology - XX, ICONE Salvador – Brazil.

Cameron, G. T. & Geana, M. V. (May 2005). “Functional Foods: Delivering Information to the Oncology Nurse”. Journal of Nutrition 135:1253-1255.

Selected Honors

Geana, M. V. (2005). Winner of the eResearch Fellowship from the University of Missouri - Columbia with a proposal on psycho-psychological research of online vs. console gaming.

Geana, M. V. (2003–2005).  Member of the Advisory Committee for the Harvard School of Public Health and the International Food Information Council Foundation on “Guidelines For Communicating Emerging Science on Nutrition, Food Safety, and Health.”