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PrintTien-Tsung Lee, Ph.D., Associate Professor

Tien-Tsung Lee

“At the J-School we do research that media professionals are interested in. That makes us unique.” -- Tien Lee

“In terms of quality, KU (journalism) students are the best. Everybody here really cares about teaching and the students,” said Tien-Tsung Lee, associate professor.

Lee’s opinion draws from extensive experience with university journalism programs both across the nation and internationally.

Lee received his news-editorial diploma from the World College of Journalism in Taipei, Taiwan. He then went to the University of Oregon and received a journalism degree with an emphasis in advertising. He went on to receive his M.A. in mass communications from the University of Minnesota. He finished at the University of Oregon with a Ph.D. in communication and society. 

Lee taught while attending the Universities of Oregon and Minnesota. He has also taught at Hawaii Pacific University in the Communication Division and Washington State University, Edward R. Murrow School of Communication.

Lee’s advice for students is to “learn as many things as you can. Have exposure to all kinds of knowledge: statistics, politics, and different cultures. Learn at least two languages. (It is a) great experience to look at the world in a different way.” 

Lee has authored or co-authored more than 40 conference papers, two book chapters, and nine journal articles. He is now working on a book on media, politics and Asian Americans. He also freelances as a research consultant.

Classes:  Marketing and Media Research, Strategic Campaigns
Professional
Interests:
Advertising, Consumer Research
Current
Research:
Public attitude towards advertising, analyzing change since 1975; Ideologies’ impact on media and consumer behavior
Awards/
Honors:
Idaho School Public Relations Association Research Grant, Spring 2002; Washington State University College of Liberal Arts Initiation and Completion Grant, Fall 200; Hawaii Pacific University Trustees Scholarly Endeavors Award/Grant, spring 2000; and Hawaii Pacific University Faculty Development Award/Grant, spring and fall 1999, 2000.
Link to Tien Lee's CV (pdf).

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The William Allen White School of Journalism and Mass Communications
The University of Kansas • Stauffer-Flint Hall • 1435 Jayhawk Blvd.
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